Stories and insights
Stories and insights.
Short stories and lessons from working in the region since 2004: the cultural mistakes, the field stories and what they teach about working and living in the Middle East. More stories are on the way.
Categories: Cultural mistakes, Field stories, Insights.
Happy Ramadan, Have Some Bacon: What the Tesco Pringles Gaffe Still Teaches Us.
In June 2015, a Tesco store near Liverpool Street station in London set up a Pringles promotion under a “Ramadan Mubarak” banner, with Smokey Bacon Pringles in the middle of it. The mistake itself was small. What it shows about how organisations think was not.
Read the storyThe lunch boxes that stopped an oil field.
Even the smallest mistake can be costly, just when you are not expecting it.
Read the storyThe day I raised my voice in Basra.
Twenty years in the region, and one shout in a car park undid weeks of trust. What happened, and what it taught me.
Read the storyNo stories here yet. More are on the way.